Kobe X: brand design

Worked to create a compelling brand story for Nike’s release of the Kobe X.

Utilizing the initial concept, “The Art of Attack“

Compositions were designed for web and print that utilized a mix of offensive animals and technology.

Completed graphics were then paired with stills of the footwear and Kobe to create dynamic representations of the creative brief.

The Final Result was a compelling set of brand assets that were well received by excited fans as well as the client.